3D TVs PRICES

This IVCA award winning promo for Toyota’s new car uses the Musion Eyeliner (TM) System in which images are holographically projected into a stage setting. The second version works with the Philips 3D wowvx Intelligent Display plasmas which gives the viewer a real out-of-screen 3D experience. The theme of the promo was ‘Created Around You’. So we created molten mercury which grows, forming a wireframe, which builds up around a driver, as panels lock into position to complete the car. Under Brandwidth’s creative direction, Squarezero designed, shot, animated, directed and produced the content that would work on both these systems.